Using the Competitor Analysis Tool

Competitor Analysis lets you compare your website side-by-side with up to 3 competitors across 18 checks.

How to run a comparison

  1. Go to SEO & Audit > Competitor Analysis.
  2. Enter your domain and up to 3 competitor domains.
  3. Click Analyze Competitors. LeadAuditPro audits all sites simultaneously.

What you get

  • 18-point comparison - SEO, content, performance, security, images, and marketing metrics.
  • Head-to-head summary - instantly see where you win and where you're behind.
  • Content gap analysis - compare H2/H3 headings to find topics competitors cover that you don't.
  • Keyword comparison - top keywords per site with frequency counts.
  • AI Action Plan - get AI-generated prioritized steps to beat your competitors.
  • PDF export - download or print the comparison report.

This tool is particularly powerful for sales conversations - showing a prospect exactly how their site compares to competitors makes the value of your services immediately tangible.

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